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Sign into your accountThe Problem with Real Estate Is that Nobody Cares about Quality
June 02 2017
As a founding partner at WAV Group consulting, I have the opportunity to talk to fund managers about their investments in real estate. Some investors are focused on supporting public companies such as Realogy and RE/MAX, and others are betting against them with short positions. The truth is that we do not ever know the position of the investors when they ask questions. We just answer them as best we can.
On a call this morning, I was asked a profound question about customer experience in two parts:
- Part 1. What brand has the highest customer satisfaction rating?
- Part 2. What brand has the highest agent satisfaction rating?