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October 24 2017
Have you ever marveled at the time saved by a new route to work or a brand-new tech tool that's streamlining your day? Did you wonder at the time why you didn't make a change sooner?
Like most business owners, you probably have strategies and techniques you've been using for years. You know they work, and you might not have considered tweaking or changing them since implementation — but that's like refusing to drive on the just constructed highway that cuts half an hour off your commute just because it's not the road you've always taken.
This is pervasive in the brokerage business, where the daily administration and regular troubleshooting can easily consume your entire day, leaving no room for exploring new tools or growing your business.
Unfortunately, if you aren't evaluating what you're doing on a semi-regular basis to look for efficiencies, you're missing an opportunity. What are your competitors doing that's saving them time — and how long will it take before that saved time becomes a marketplace advantage?