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Want to Sell More Homes? Walk a Mile in Your Seller's Shoes

June 28 2018

la walk a mile in your sellers shoesTime and time again, we see agents frustrated with the results they are getting from their marketing efforts. They studied the turnover, looked at the average sale price of homes, and found an area where there isn't a dominant real estate agent doing all the sales.

Yet, they still aren't getting listings. Did they pick a bad area to focus their marketing efforts? No. Of course they didn't. They are just not touching homeowners with information that is relevant to them, and consistent with their current life circumstances.

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