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Sign into your accountRE/MAX Launches the booj Platform, a Custom-Built Technology Solution for RE/MAX Agents
August 05 2019
Less than two years after acquiring the award-winning web development and software firm booj, RE/MAX, LLC today announced the launch of the booj Platform, an integrated suite of digital products that will empower high-producing agents, teams and brokers to proactively establish, manage and grow client relationships.
Developed by booj engineers in collaboration with thousands of RE/MAX affiliates, the booj Platform is focused on delivering a better customer experience by streamlining the work of agents, from lead generation to post-close nurturing and beyond. Customer Relationship Management (CRM) is at the core of the booj Platform, deeply integrating additional features, including: