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The Problem of Offer Management and the Path to Fixing the Chaos

September 29 2020

At WAV Group, we love it when a company has a great tech story. In this genre, there is no plot more inspiring than innovative Realtors developing software that solves the frustration they encounter every day. Agents have a keen eye for spotting opportunities to enhance consumer experience. In most cases, they also have a clear go-to-market strategy for their product: they beta test the app in their own business, and if it saves them time and clients love it, they share with other agents to get their feedback. Word of mouth is powerful marketing. Soon, they have testimonies and use cases to share.

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