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Sign into your accountEffectively Implementing New Technology: 6 Key Stakeholder Groups You Must Engage
December 29 2020
This article is the third installment in a series on effectively implementing new technology at the brokerage level. Read Part One here and Part Two here.
Real estate broker/owners are busy. They're responsible for the day-to-day management of their brokerages and important tasks like recruitment, negotiation, compliance, strategic partnerships, and more. With so much on their plates, they often delegate the management of front and back office technology to someone else. Despite not being involved in everyday tech decisions, they are the lead decision makers for implementing new technology. They therefore need to engage the right stakeholders to make the best decisions. If they unintentionally opt for the wrong solution, it will be much harder to implement, reducing ROI and adoption significantly.