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How to Delight Your Negative Commenters into Clients

July 13 2016

cb neg commenters clients

"This agent is terrible. Would not recommend."

It's that sinking feeling you get when you see a bad review.

No matter how nasty, I think most of us can deal with negative comments in email form or on the phone. What really sucks is when it's public on social media.

That Facebook page you've been working on to build your brand... suddenly shot down with that one comment.

What are people going to think of me now?

But you know what? Whether it's a bad comment or a bad review, there's a way to bounce back.

This commenter is simply a lead that you need to save, and they've given you the chance to impress them—with your whole friends list as your audience. And that translates to an amazing opportunity to highlight your strengths.

Handle it well and you not only strengthen your brand, but you might even be able to delight that commenter (plus your onlookers) into a client.

So some time ago, we wrote a post on why you need to respond quickly on social media (which I'd encourage you to read first if you haven't already). And today, we're giving you the exact scripts you'll need to combat those negative comments right away.

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