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Sign into your accountTop 5 Open House Prep Tips
February 16 2014
This post comes to us from the HomeFinder.com blog:
If your open house prep list involves preparing a stack of listing flyers and making sure your clients shovel the driveway, it's time to update your strategy. While marketing materials and home aesthetics are important for a successful open house, these five open house prep tips will ensure a seamless event from start to finish.
1.) Counsel your clients: Educate your clients on best practices to prepare their home for an open house. Once the home is in open house condition, consider giving them a place to go while you host the event, like passes to a local museum, a gift card to a nearby coffee shop, or matinee movie tickets. Also, don't forget about the pets – offer your sellers daycare options nearby, so their furry family member has a place to go!
2.) Digitize your marketing: Share your open house listing information across your social media networks to increase its reach. Include the address in a Google Maps format so buyers can easily access it on their mobile device when driving to the event. Supplement the listing information using a video app like Magisto. You can showcase your listings' special features, as well as easily share across your social media channels.